FOR IMMEDIATE RELEASE
NATPAT’s Latest Innovation Blends Fun, Fashion and Functionality, Enhancing Outdoor Adventures with Stylish, Protective Charms
Worldwide – (August 2024) — NATPATproudly announces the launch of its latest product: a collection of charming accessories designed to stick to and complement your favorite shoes and totes. These new additions are not only fashionable but also functional, providing a stylish platform for NATPAT’s signature BuzzPatch mosquito repellent and TrailPatch tick repellent stickers. This innovative solution is perfect for those seeking a fun, practical way to protect themselves and their families from pesky bugs.
Photo from NATPAT
The idea for these versatile charms was sparked during a memorable family trip to Hawaii, where Michael Jankie and his extended family—three generations of Jankies—spent time exploring Crocs stores and choosing new footwear. “We found ourselves sticking BuzzPatch stickers directly onto our shoes to combat mosquitoes that were particularly drawn to our ankles,” Jankie explains. “The kids were thrilled with the idea of decorating their shoes with charms, and it was then that we had a creative epiphany: combine functionality with the playful aspect of NATPAT stickers.”
These charms, made from eco-friendly materials like recycled plastics, align with NATPAT’s commitment to sustainability. They are designed to hold NATPAT’s stickers, which deliver therapeutic-grade essential oils, adding a wellness dimension to the joy of self-expression. Whether safeguarding against mosquitoes with BuzzPatch or deterring ticks with TrailPatch, these charms offer an engaging way to ensure family safety.
“Seeing families share photos of their decorated Crocs with our new charms has been heartwarming,” Jankie shares. “It’s amazing how these simple accessories are bringing smiles and transforming ordinary moments into memorable experiences. The overwhelming response and the creative inspiration being shared on social media have been amazing.”
At NATPAT, the belief in “Stick on Superpowers” is central to its philosophy. These new charms embody this ethos by seamlessly integrating style with practicality. Perfect for adventurous outings like park explorations, woodland hikes, or casual day trips, they add an essential layer of protection where it’s needed most, allowing you to enjoy outdoor activities without the nuisance of bugs.
NATPAT’s commitment to blending fun and functionality remains unwavering as they continue to explore new ways to enhance everyday adventures. Jankie adds, “We’re excited to see how our community embraces these charms and look forward to hearing stories and witnessing creative uses. Whether it’s a beloved pair of Crocs or a favorite tote bag, these charms are designed to enhance your outdoor experiences.”
Join NATPAT in celebrating this exciting new addition to their lineup. Follow NATPAT on Instagram @natpat, Facebook, TikTok, LinkedIn, and Twitter for updates and inspiration. Share your charming creations and become part of the NATPAT story. Let’s make every step a joyful, bug-free journey together, playfully patching up life’s little challenges with style and creativity.
For more information about NATPAT’s products and to experience their globally recognized expertise in family care and wellness, visit their official website at https://www.natpat.com/.
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About NATPAT
NATPAT was born from the enduring friendship of Gary and Michael, childhood friends with a shared entrepreneurial spirit since age 4 and further enriched by the addition of Andrei, who joined forces with the pair in another venture nearly a decade ago. Operating as a value-centric brand, NATPAT thrives on agility, boasting a core team of 3 and a remote team of 12 spanning diverse time zones. The brand’s standout product is its flagship BuzzPatch insect-repellent stickers and patches, a harmonious blend of science and nature. Bucking retail norms, NATPAT recently secured a partnership with Target, propelling them into the spotlight as one of the top 3 repellent brands in the US. Rooted in a commitment to well-being, sustainability, and a touch of nature’s magic, NATPAT is your go-to for an enjoyable, natural, and joyous wellness journey. NATPAT is available in close to 10,000 major and independent retail doors and various online platforms.
For the most recent updates, follow NATPAT on X (formerly Twitter), Facebook, Instagram, TikTok and YouTube.
For media inquiries please contact:
Heather Holmes
heather@publicityforgood.com
1+(828)332-5307
