Interviewer: Olamide, you’ve successfully built a career in two distinct industries—fashion
and cybersecurity. What inspired you to take this path?
Olamide Latifat: I’ve always had a passion for both technology and cultural preservation.
With a BSc in Computer Science and multiple cybersecurity certifications, my
foundation in tech is strong, but my creative side kept pushing me towards fashion. I founded
BolamsAsooke, a luxury bridal brand, and Bolams Lagos, a contemporary ready-to-wear
fashion line, to bridge the gap between heritage and modern style. My goal has always
been to make Asooke and Adire globally recognized and accessible.
African fashion is gaining global recognition, with designers like Lisa Folawiyo, Maki Oh,
and Kenneth Ize making waves on international runways (Vogue, 2023). At Bolams Lagos,
we are part of this movement, fusing traditional Yoruba fabrics with modern silhouettes,
just as these industry leaders have done.
Interviewer: What makes BolamsAsooke and Bolams Lagos unique in the global fashion
industry?
Olamide Latifat: We are pioneers in digitizing and modernizing Yoruba fabrics. Our
designs don’t just showcase African heritage—they bring it into contemporary fashion
through innovation, digital illustration, and advanced textile design techniques.
The use of digital fashion and AI-driven customization tools is transforming the industry
(McKinsey & Company, 2023). At Bolams Lagos, we integrate tech-driven customization,
allowing clients to visualize and personalize their outfits digitally before production. This
fusion of technology and tradition makes us stand out, much like brands such as Hanifa
and The Folklore, which have used digital showrooms and 3D modeling to disrupt the
fashion space.
Interviewer: What were some of the biggest challenges you faced in your journey?
Olamide Latifat: One major challenge was educating people on the versatility of Asooke
beyond traditional weddings. In the early days, many saw it as just ceremonial wear, but I
was determined to reshape that perception.
The global fashion market has seen a rise in demand for culturally rich, ethically
sourced designs (Business of Fashion, 2023). However, African brands still face
challenges with scaling production, accessing global markets, and navigating supply
chain limitations. Financial constraints and the complexities of scaling were hurdles for me,
but strategic branding, a strong online presence, and direct engagement with customers
helped us grow.
Interviewer: Your impact extends beyond business. Can you tell us about your philanthropic
work?
Olamide Latifat: Giving back is a core part of my mission. I actively mentor young women in
fashion and entrepreneurship, support local artisans, and donate a portion of my profits
to community initiatives.
The United Nations’ Sustainable Development Goals (SDGs) emphasize the need for
economic empowerment and cultural preservation, especially for underrepresented
communities. By investing in local weavers and artisans, Bolams Lagos contributes to
sustainable fashion and economic development in Nigeria.
Interviewer: What’s next for you and your brands?
Olamide Latifat: Expansion. I’m looking to scale Bolams Lagos internationally,
introducing digitally enhanced African fashion to a global audience. African fashion
exports have grown significantly, with brands like Tongoro and Maxhosa Africa breaking
into the European and U.S. markets (Forbes, 2023).
On the tech side, I’m continuously evolving in cybersecurity and tech sales, ensuring I stay
ahead in the industry. The intersection of fashion and technology, especially in
blockchain-based authentication for luxury goods, is a space I’m actively exploring. My
goal is to build a legacy that merges cultural heritage with cutting-edge innovation.
Interviewer: Any advice for aspiring entrepreneurs?
Olamide Latifat: Dream big, start small, but most importantly, start. Every successful
journey begins with taking that first step, no matter how uncertain it feels.
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